Student-run Husky Agency public relations firm hosts Open House December 4

Please contact Taylor Koepke, Event Coordinator at Husky Agency, for additional information at 262-353-0914 or email trkoepke@stcloudstate.edu

 

FOR IMMEDIATE RELEASE
St. Cloud, Minnesota
Nov. 13, 2017

Download  this press release as a PDF.

Student-run Husky Agency public relations firm hosts Open House December 4

SCSCU’s PR students present campaigns on University Chronicle, Husky Agency

Husky Agency, huskyagency.org, a student service-learning experience for aspiring public relations professionals at St. Cloud State University, will be hosting its first Open House on December 4, 2017, featuring presentations by Husky Agency staff on public relations campaigns of University Chronicle, SCSU’s student news publication, and Husky Agency itself. The event is 9 a.m. at the Alumni Room, located at Atwood Memorial Center on the St. Cloud State University campus, St. Cloud, Minnesota. A detailed campus map can be found online at stcloudstate.edu, see Campus Map.

Husky Agency’s public relations campaign will showcase the University Chronicle’s new online platform, how to overcome challenges without a print edition and attract new readership from the St. Cloud State campus and surrounding community. This presentation will include the agency’s research and suggestions for the University Chronicle.

Jessie Wade, Editor-in-Chief of Chronicle, said in a story about the change, “Journalism has and always will be about telling the story of people, events and places throughout our world. Checking the facts and getting them set straight for the public. It doesn’t matter what method is used to get those articles out to people – what matters is the efficiency of it, and for us, we will now have the ability to create more in-depth, compelling and quality journalism.”

The University Chronicle is a student run organization at St. Cloud State University, funded with student activity fees from the St. Cloud State University Student Government Finance Committee. The University Chronicle was founded in 1924 and went to an all-online platform in fall of 2017, universitychron.com.

Students in SCSU Assistant Professor Jannet Walsh’s Public Relations Cases and Campaigns Mass Communications course will also be presenting an in-house public relations campaign to promote Husky Agency, with plans to secure a following and establish a credible reputation as a professional student-run firm within the region.

“There is a strong need for young talent in public relations and communications; our industry is growing at an exciting rate,” said Chris Duffy, Director of Media Relations at Goff Public, a Saint Paul public relations firm. “It is encouraging when local universities like St. Cloud State do creative things to prepare young, aspiring PR professionals for their careers.”  Duffy is 2011 graduate of SCSU, Master of Science in Mass Communication.

“Student-run firms give students the opportunity to gain real world experience while still in college. Not only do students get to work on exciting projects, but they have the safety net of their adviser to offer advice and guidance along the way. With portfolio pieces, client interactions and more, students are better equipped for a job interview and prepared for life after graduation,” said Marley Vawter, Ball State University student and Vice President of Chapter Development for the national organization, Public Relations Students Society of America, PRSSA, prssa.prsa.org. Husky Agency staff and all SCSU students are eligible to participate in the recently revived St. Cloud State University Chapter of PRSSA. stcloudstateprssa.org

“Through student-run firms, PRSSA members are able to enhance their education by applying what they learn in the classroom to execute campaigns for real clients. As they graduate and prepare to launch their careers, this experience helps them to stand out amongst their peers,” said Andrew Cook, national president of PRSSA and Brigham Young University student.

The presentations on December 4, 2017, in the Alumni Room at Atwood Memorial Center are open to the press, public relations professionals, SCSU faculty and staff, students and perspective employers wanting to meet their next intern or public relations professional. Several members of Husky Agency will graduate fall 2017, spring 2018 and students are looking to connect employers to build their portfolios and make professional connections.

Additional Information

Fall 2017 Husky Agency  Staff

Please see photos and logo below for publication.
Higher resolution photos available upon request.

Husky Agency is a student service-learning experience for aspiring public relations professionals at St. Cloud State University.  The agency and online platform launched in fall 2016, is located at huskyagency.org. The pro bono student agency works with campus and community clients and partners to gain public relations experience, create professional portfolios and develop skills and confidence. If you need additional information please contact Assistant Professor Jannet Walsh, Department of Mass Communications at St. Cloud State University at 320-308-5258 or jlwalsh1@stcloudstate.edu.

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